HOW ARE CREATIVITY AND INNOVATION RELATED TO BEING A MAVERICK?
“Being a maverick is very much related to creativity. If you think about how children behave and respond to the world around them we can learn a lot – they have an openness to the world which impacts on how they look at things. It is very very easy to think that everything in life just has to be done in a very set way. I feel the opposite is true . You can be serious and creative, process driven and creative. The greatest innovation comes about when people are experimenting, taking risks, trying things out in different ways, not afraid of failing. If you think about the greatest rule breakers of our time they are people who just got on with it, there’s no reason things can’t be done in another way if you follow your gut and take a chance, who knows what will come of it. What’s the worst that can happen – failure means you just learn more.”