HOW ARE CREATIVITY AND INNOVATION RELATED TO BEING A MAVERICK?
“Very tightly connected. Creativity in many ways is the process of synthesizing something new that is both useful and unique and I think that very often the way to get something that’s useful is to have a purpose. And the way to make something unique and new is to demonstrate that what was previously thought to not be possible is in fact possible…The definition of innovation, this is the thing that I find amusing in entrepreneurship is people go, I’ve been pitching my idea, no one gets it. And I’m like it could be because it’s a silly idea but it could be because it’s a good idea, the very thing that makes something disruptive and innovative, is obviously the thing that makes other people not get it. Because it they did get it, it would be obvious and it wouldn’t be a particularly interesting invention. And in fact the more disruptive it is, i.e. the more maverick it is, the less obvious it is to everyone else. So that is by definition what it means to be disruptive.”